HappyFactors


June 23rd, 2008

Tapping into the Knowledge of our Customers

By Giovanni Bacigalupi, Lead User Interface Designer

Two weeks after SuccessConnect, the User Interface team continues to reap the benefits of customer visits to our usability lab, which was located in a room at the SuccessFactors product booth room. There was a constant stream of SuccessFactors customers who kindly gave us 20 minutes to an hour of their conference time. The team came away with notes, screen recordings, videotapes of each session, and a list of folks keenly interested in participating in future testing. We gathered useful data to improve existing and future designs, and the lab itself served as a tangible manifestation of the company’s belief in making usable tools.

This was a first-of-its-kind event for the UI (User Interface) team, and we’re happy to report that we had:

* 7 customers pre-registered for sessions

* 16 customers who participated in the testing

* 8 tests chosen as finalists from an original pool of 18

* A target of 5 sessions per test

* By the end of the conference, 27 sessions were run on 6 different tests

The SuccessFactors UI team has conducted research before, but this was the first time a lab had been set up at a conference venue, and the first time so many team members talked to this many customers within a two-day period. UI team members participating in the lab activities included: Giovanni Bacigalupi, Brigitte Chan, Douglas Lee, Yenly Ma, Daniel Mark, Andrew Wong, and Jimmy Wu. Each took turns in the three roles for the conference: Host (greeted/screened customers outside lab door); Moderator (conducted tests); and Note Taker.

How did it work? The Traveling Usability Lab consisted of a video camera and two computers. One computer was for the participant and the Moderator, while the other was used for taking notes. The video camera provided backup documentation for all the online sessions, and was the primary record for the test involving a card sort. The Moderator walked each participant through one or more of the 20-minute tests.

The future for the Traveling Usability Lab is to have an even better experience at the next SuccessConnect. Until then, the UI team will continue testing from the office with remote users and periodic customer site visits. There is still plenty of data that needs to be gathered for the tests left over from the pool of 18. The existing conferencing tools can be leveraged so the team can test customers anywhere in the world. The SuccessFactors Community site also provides opportunities for future testing activities–so stay tuned!

Thank you to all those who participated!

This entry was posted on Monday, June 23rd, 2008 at 1:39 am and is filed under Employee Story, Event Wrap Up. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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