The Business Execution Blog

The Business Execution Blog


January 23rd, 2007

The No Asshole Rule

A note: if the title offends you, please excuse me. I think the content and concepts make it worthwhile. Also, it’s the title of a real book – and so that makes it okay (right?).


I’m now kicking myself for being just completely remiss in not mentioning Bob Sutton on the blog. For one, he’s talked a lot about us recently, but mostly, I’ve been remiss because he’s an incredibly interesting guy.

He’s got a new book coming out next month called “The No Asshole Rule – Building a Civilized Workplace and Surviving One That Isn’t.” Today, at our all-hands company meeting, we got a chance to hear Bob speak on the topic.

The No Asshole Rule is something we actually have, use and abide by at SuccessFactors. We have a “rules of engagement” document which is posted all around our offices and on our website (#5) that reminds us of some of the basic tenets of working at the company. This particular rule, now softened a bit to “No Jerks,” understandably gets the most attention.

Why are assholes such a big deal? According to Bob, a professor of management and engineering at Stanford, they can easily take the wind from the sails of an otherwise successful company. Assholes can lower engagement, raise turnover and cost companies a lot of money. One guy Bob spoke about cost his company an estimated $160,000 over the course of a year – factoring in the costs of time spent by management, hr and executives in dealing with him – as well as anger management and training classes, overtime spent by other employees responding to his last minute requests and so on.

But its likely you don’t need any data points beyond ones from your own experience to make you aware of the preponderance and impact of assholes in the workplace. We’ve all dealt with them at some point and been the victim of behavior that makes us feel awful. According to Bob, there are two tests that identify the presence of an A-hole:

1. – “After talking to the alleged asshole, do their “targets” feel oppressed, humiliated, deenergized or belittled by the person?” and

2. – “Does the alleged asshole aim his or her venom at people who are less powerful or people who are more powerful.”

There are a few things to be careful of with your newfound A-hole identification powers. An important one is to be mindful of rushing to a-hole judgement – once you accuse someone of being one, you may quickly find you’ve created a monster.

So what do we do about the a-hole problem? Bob counsels us to simply avoid working at places where the a-hole factor is high (if you’re an employee), and to avoid hiring them (if you’re a company). He notes that “asshole poisoning is a contagious disease. Get out and stay out of asshole infested places – they will change you, you wont change them.” And the opposite effect is true as well – hire too many and it wont be long before your whole company is acting like an ass.

Another answer is to me mindful of “moment to moment conversations.” Be aware of asshole behavior – both yours and that of others. Noting and making small adjustments in response can make all the difference in whether a colleague perpetuates the -Ass-holishness.

We were lucky enough to get a copy of Bob’s new book today and I’ll be reading it soon. I hope to be back with further reflection once I work through it, but in the meantime, you should take a look at his blog for more thinking on the topic.

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This entry was posted on Tuesday, January 23rd, 2007 at 11:04 am and is filed under Employee Engagement. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

2 Responses to “The No Asshole Rule”

  1. Peter Clayton Says:

    Max,
    You may be interested in a podcast I just recorded with Bob Sutton for Total Picture Radio – he mentions Success Factors several times throughout the interview – even your blog!

    Best,
    Peter Clayton

  2. Erik Says:

    Only a year and a half late, but what a great title for a blog post.

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